Essential Beauty Tips for the Everyday Girl

There’s an overwhelming amount of information available in regard to skincare and beauty routines. What kind of skin do you have? Do you wear a lot of makeup? What’s your budget? You name it, there’s an article for it. While that’s great, it makes it really difficult to find a simple and straightforward guide that is applicable to the everyday girl masses. Today, we’re boiling it down to the most essential beauty tips each and every girl should be putting into practice to keep that skin healthy and glowing!

Image Source: @domhopkins

Image Source: @domhopkins

Moisturize AM and PM

Keeping your skin well moisturized is a must. While some have a day and a night moisturizer, that’s not really in the everyday girl’s budget! Really, you just need one great moisturizer that you can use in the AM and PM. Make sure you’re using a moisturizer with at least 30 SPF. While you don’t need this overnight, SPF is a must for the daytime! Even if you think it’s an overcast day, you would be surprised what rays actually break through the clouds. Keep that skin well protected to avoid wrinkles and sunspots later in life.

Wash Your Face

Image Source: Refinery29

Image Source: Refinery29

I know, I know, you hear this all the time. But it’s key! Even if you’re prone to dry skin, washing your face is key. Find a good face wash that agrees with your skin and stick with it. Ideally, we’d like to see you washing your face morning and night, but know that sometimes we’re feeling a bit lazy or just completely forget before bed. At a minimum, start your day with a good clean wash followed by the application of your daily moisturizer as mentioned above!

ALWAYS Take Your Makeup off Before Bed

While you may not always remember or feel like giving your face a full wash before bed, at least take your makeup off! This keeps your pillow much cleaner and is also a necessity to keeping your pores clear. If you fall into the group of ladies who just always forgets until she’s already in bed, here’s a pro tip for you: keep a container of makeup remover wipes on your bedside table. Easy access and hard to miss. It’s a great way to remind yourself to wipe down real quick before catching some zzz’s.

Image Source: Essence Makeup

Image Source: Essence Makeup

Use Primer

If you are someone who uses makeup, make sure you’re starting with a good base primer. Primer is a great tool as it helps to create a nice even base for your face as well as creating a surface that will hold your makeup better than your natural skin will. While you can obviously wear makeup without primer, your makeup will wear better and last longer if you start with some primer!

Up Your Makeup Game with These Essential Tools

Image Source: @queenlashesofficial

Image Source: @queenlashesofficial

They say a craftsman is as good as his tools, and the same goes for makeup! It’s remarkable how much your makeup skills can improve by using the right brushes. Here’s how to differentiate between different brushes and our picks for essentials!

Let’s start with foundation.

Synthetic Buffing Brush

A brush like this can help create an airbrushed finish to your foundation. Aim to get a brush that is dense and fluffy, and synthetic so it won’t soak up all of your foundation!

Beauty Sponge

Using a damp sponge to apply your foundation will leave you looking flawless! Blending is so seamless and the pointed end helps get the under eye perfectly.

Moving onto face powders.

Setting Brush

A tapered fluffy brush like this is perfect for setting the under eyes and rest of the face!


Contour and Blush Brush

An firm angled brush like this gives you a precise contour and can also be used for blush.


When it comes to highlighting you can either choose a wide fan brush or a small domed brush. It comes down to personal preference, but in the end either brush will leave you glowing!


Fluffy Crease Brush

A fluffy tapered brush is the secret to blending! One like this is the perfect size to seamlessly blend the crease.


Detail Brush

This slim brush can be used in the crease to get more precision and detail.


Shader Brush

This dense brush is perfect for packing shadow on the lids.


Highlighting Brush

A small precise brush like this is perfect for highlighting the inner corner and brow bone.

Finally, the brows and lips.

Eyebrow Brush

This dense brush helps fill in the eyebrows with ease, plus it has a spoolie on the end to help blend in the product!


Concealer Brush

This synthetic concealer brush helps carve out the brows and correct any mistakes!


Lip Brush

This pointed lip brush helps create a precise application that most applicators cannot get!

Winter Hair Care

Image Source: sheiseverythingallthetime TUMBLR

Image Source: sheiseverythingallthetime TUMBLR

Is the cool air drying out your hair? Is your blow dryer giving you split ends? It happens to all of us and easily ruins a good hair day. Lucky for you, we’ve found some great store bought and DIY products, as well as some simple advice, to help keep your hair and scalp hydrated and strong all winter long! Plus, most of our suggested products are available at Target, Amazon, or Sephora!

our advice.jpg

Hydration is key! Make sure you are using a leave in conditioner if you wash your hair on a daily basis. For thick, wavy, or curly hair try Ouidad Moisture Lock Leave in Conditioner, for fine hair try Carol's Daughter Mirabella Plum Leave-In Biotin Conditioner, for colored hair try Cantu Argan Oil Leave-In Conditioner Repair Cream, and for a multitude of hair troubles try FORM Multitask Leave-In Lotion.

You should also treat your hair to a once-weekly deep conditioning treatment to replenish moisture. We love Kératase Nutritve Masquintense Hair Mask for all hair types, Ouidad Curl Immersion Triple Threat Deep Conditioner for thick and curly hair, and Alterna Haircare Caviar Repair Treatment Masque for highlighted and colored hair.

If you can skip wetting your hair, opt for dry shampoo and only wash three times a week. Try Living Proof Perfect Hair Day Dry Shampoo or Suave Keratin Infusion Dry Shampoo (only $5!).

If your scalp is very dry, try using a scalp and hair oils such as Shea Moisture 100% Pure Monoi Oil or Living Proof's No Frizz Nourishing Oil.

Remember to use a heat protectant product if using heated styling tools. NEXXUS Nourishing Hair Oil and Joico K-Pak Protective Hairspray are our top picks!

If you can manage, trim your hair often to eliminate split dry ends, and avoid over-coloring as well! And invest in a humidifier! Your hair and skin will thank you!

Love wearing hats in the winter?! Try to find hats with silk or satin liners to deter frizz, or wrap your hair in a silk scarf before putting on your hat!


If you want to save money, or have a spa night on your couch, try these DIY winter hair care products! They all promote healthy hair growth, shine, and hydration! Just mix all ingredients together until smooth, apply to the hair (especially the scalp and ends), comb through, put in a bun for 30 minutes (or cover with a shower cap if your hair is short), then rinse with shampoo and leave in conditioner! Feel free to add your favorite essential oils to any of these recipes!

  • Avocado Mask: 1 avocado, 2 tbsp. of coconut or olive oil, and 2 tbsp. of honey
  • Mayo Mask: ½ cup of mayonnaise, 2 tbsp. of honey,  juice from half a lemon, and 1 egg (optional)
  • Egg and Yogurt Mask: 1 egg, 1 tbsp. each of full fat yogurt, coconut oil, and extra virgin olive oil

Winter Skin Hacks

Colder weather in these winter months calls for some extra TLC for your skin! Dry, flaky, irritated skin is not fun to deal with, especially while dealing with low temperatures as well. To solve all of our winter skin problems, we have found some effective and inexpensive ways to give your skin the attention it deserves!

Use thicker and heavier creams and moisturizers 

Unlike ordinary lotions, creams and moisturizers include more oil than water, and are more hydrating than lotions alone. Moisturizing your skin in the cold winter months is a great way to get that hydration and glow back! Try brands such as Aveeno and Olay to get that glowing skin back without breaking the bank.

Coconut oil and Argan oil

Coconut oil is essentially the solution to all of life’s problems (not really—but we can pretend). In addition to repairing split ends and damaged hair, coconut oil is great for your skin as well! If your skin stays oily in the winter months, try a lighter oil, such as Argan oil.  You can apply the oil directly to your skin or mix it with your regular daily moisturizer!

Hydrating Skin Mask to Wear Before Bed 

After a long day, nothing is more rewarding for your skin than treating it to a deep moisturizing and hydrating mask. It is recommended to wear a mask shortly before going to bed, as your skin works throughout the night exfoliating itself. 


Exfoliating is a great way to remove dry and flaky skin! Try to use circular motions rather than a back-and-forth motion while exfoliating to reduce harsh movements on your skin, which could lead to further irritation.