You're About To Fall In Love With Opalhouse-Target's Newest Home Brand!

IMAGE SOURCE: TARGET

IMAGE SOURCE: TARGET

Spring 2018 is all about rich colors, rich patterns, and rich textures, but you don’t have to be rich to get on top of this trend! Target’s new Opalhouse brand is both affordable and full of gorgeous, on-trend pieces to step up your home decor game. Opalhouse launches officially on April 8th, but a sneak look has us in love already!


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We love Target’s Project 62 brand, and we’re still head over heels for Chip and Joanna’s Hearth & Hand collab with the store, but Opalhouse brings an eclectic touch that is so on-trend and stylish that we can’t wait to redecorate come springtime! The brand was inspired by travel, as the Target design team explored all over to pull inspiration for an innovative take on home decor. They’ve also chosen to incorporate tons of personal artwork from the design team, like this gorgeous floral wallpaper featured above that’ll look stunning in any kitchen!

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As if the beautiful tones and colors in this collection aren’t great enough, Target also announced that the majority of the brand is priced under $30. With everything from vases to wallpaper to throw pillows to shower curtains, a complete home decor overhaul is in order, and it’s totally possible on a tight budget!

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Everything in the 1,300 piece collection is ornate but still minimalist, and in most cases, the color or texture of the piece speaks for itself. There’s even going to be a line of furniture! We’re already obsessed with this Rattan chair. Although it’s likely going to be one of the more pricey pieces in the collection, it’s absolutely gorgeous, looks to be well-made, and it’s the perfect accent piece to bring some texture and a tropical feel into your living room!

Bring in pops of springtime fun with deep colors instead of the typical pastels. This mustard throw pillow pairs incredibly with this emerald green throw blanket, and even though these are colors that normally don’t scream spring, they totally work together to offer up an unexpected element of color!

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